MOJO Prep

 

MUSIC MAGAZINES: MEDIA LANGUAGE

Look carefully at the front covers of MOJO and RNR magazines. 

QUESTION: How far do MOJO and RNR use different media language to create different connotations? (CONNOTATION meaning: an idea or quality that a word makes you think about in addition to its meaning.)

Answer on your blog. This is a high-value question and should take all lesson to answer. You can use the class blog search engine for more examples of how to analyse music magazines.

In your answer you should have 2 paragraphs:

• analyse the media language in MOJO and RNR magazine. 'Media language' includes the placement of the main image, the type of photography, lighting, colours, fonts, how busy or restrained the cover is, the layout (such as alignment to the margins), how serious or playful 
• make judgements and draw conclusions about how far the media language is used differently in both extracts to create different connotations. Are there similarities in both covers? What sorts of audiences are they targeting? You could think about MOJO's rock aesthetic of living loud and dangerously compared to RNR's folk, rock, blues vibe. 

• The contrast between the red and blue in the Foo Fighters cover produces a more vivid and expressive character. Moreover, phrases like 'adventures' and 'war' portray them as more daring and determined than the. In addition, the serif font, combined with the more 'adventurous' language, suggests that they have struggled - 'we've been to...we've been to...' emphasises this, demonstrating that they are both experienced and unshaped by their'struggles,' presenting a different but still respectable figure than the RnRcover.

  One of the magazines has more going on than the other. Due to its various cover lines, graphics, and a very dynamic cover mount in neon colours with a lively cartoon image, as well as a very dynamic cover mount in neon colours. RnR includes a lot of cover lines as well, although they're all justified to the right-hand margin. They are all white, providing them a tranquil, ordered, and uncluttered appearance. The cover mount, however, has little visual play and is quite plain and streamlined.

  OJO's colour is vibrant, energetic, and lively, especially in the primary colours of the cover mount, which features a humorous skeleton. RnR, but in the other hand, chooses soft, dull browns with only red as an accent colour. Despite the fact that both magazines follow genre standards, they both feature a celebrity at the centre of visual appeal, and both magazines honour that star. MOJO accomplishes this in a unique way.

  In contrast to RnR's soothing, lowkey, folksy/olderly tone, MOJO does so in a more dynamic, assertive, rude way. This is because MOJO targets mostly to male rock fans, whereas RnR targets to folk fans. Despite the fact that both music magazines have a large number of articles, RnR is more organised and controlled.